I feel that Working Title are Britain's most successful Production company because they are owned by Universal who are a well known brand with a large business that targets an international market producing successful films and so Working Title have a large budget of $35 million.Universal are a Global Distribution company. Universals parent company Concast is a global conglomerate with huge budgets. Working Title has an establishment in the UK and US. They have different teams such as a creative team, books team and so they don't have to get distribution rights. Working Titles slate is 4-5 per year and they include 1 risk free film, 2 mainstream films and 2 projects they feel passionate about which have risk factors.
Working title minimises risks by mainly producing romantic comedy films which are safe making them marketable and this is how they have created a brand. They also use well known actors which appeal to a large mainstream target audience. Working Title also have a large market-place.
No comments:
Post a Comment